I'm Shane Rounce (professionally known as Ace Media), a multidisciplinary web engineer, digital strategist, and visual designer based in Sheffield.
I offer comprehensive web solutions for a variety of businesses, combining design, development, and creative services to create visually engaging and functional websites.
My expertise spans front-end design, backend and full-stack development, WooCommerce and ecommerce builds, AWS cloud hosting and management, digital marketing, logo design, 3D work, illustration, print design, and photography. As a Sheffield artist and designer, I also specialise in SEO-driven strategies to help local Sheffield businesses enhance their online presence and reach their target audience.
As a full-stack developer with a strong preference for WordPress, I prioritise enhanced usability, modern standards, and clean, interaction-driven design. Whether it’s a website revamp, a brand-new build, or digital marketing, I’m passionate about delivering exceptional results for businesses in Sheffield and beyond.
From bespoke WordPress websites, WooCommerce ecommerce and full-stack web applications to AWS cloud hosting, branding, UX and search-engine optimisation, here’s how I help small businesses, startups and creators across Sheffield and South Yorkshire grow online.
With over 20 years of experience in full-stack development, I specialise in creating mobile-first, responsive websites that perform exceptionally well on both mobile and desktop devices.
My goal is to provide businesses in Sheffield and beyond with websites that are fast, user-friendly, and optimised for all screen sizes, ensuring a seamless experience across all platforms.
Every build is hand-coded and tuned for Core Web Vitals, so your site loads fast, ranks well and feels effortless to use, with no bloated page-builders slowing it down.
I work with local businesses and startups to design unique logos and develop cohesive brand identities that stand out in competitive markets.
Whether you’re a small business in Sheffield or a larger company, I can help craft a visual identity that reflects your values and goals.
You get a full set of logo files and simple brand guidelines, so your identity stays consistent across your website, print and social from day one.
I offer comprehensive app design and development services, building custom web and mobile applications that are secure, scalable, and tailored to your business needs.
Whether you're looking to develop an e-commerce platform, booking system, or SaaS application, I ensure your app delivers outstanding performance and user experience.
As a full-stack developer I handle the front-end and the back-end, from bespoke APIs and databases to payment gateways and third-party integrations.
As an expert in digital strategy, I help businesses in Sheffield optimise their online presence through data-driven decision-making.
From Google Analytics integration to A/B testing and conversion tracking, I ensure your website and content perform at their best, driving meaningful results and higher conversions.
I turn the numbers into a plan, mapping content and campaigns to real search intent so every change is measurable and moves the needle.
From business cards to menus, posters to brochures, I provide creative print design services that give your business a professional, polished look.
Based in Sheffield, I can also connect you with local printers to ensure high-quality, affordable stationery that aligns with your brand image.
Print-ready artwork is supplied to the correct specifications, with bleed and colour profiles handled, so what you approve is exactly what comes off the press.
Whether you're launching a new product or starting your own brand, I offer professional 2D and 3D product design services to help your merchandise stand out.
From concept to production, I work with businesses across Sheffield and the UK to create eye-catching designs that capture attention and drive sales.
From apparel and packaging to 3D-modelled products, I prepare production-ready files and can liaise with manufacturers to bring your merchandise to life.
I offer complete social media management and marketing services to boost your online presence.
From content creation to engagement strategies, I help businesses across Sheffield establish and grow their presence on platforms like Twitter, Facebook, LinkedIn, Instagram, TikTok, and more.
I keep your channels consistent and on-brand, with a content plan, scheduling and reporting so you can see what is actually growing your audience.
By improving the usability, accessibility, and overall design of your digital products, I ensure that your customers have a positive, engaging experience.
Whether it’s web design, mobile apps, or e-commerce, my user-centred approach helps Sheffield businesses enhance customer satisfaction and increase conversions.
I wireframe and prototype before a line of code is written, so we test and refine the journey early and build something users find genuinely intuitive.
I provide comprehensive AWS infrastructure management, from initial setup to cost optimisation and long-term maintenance.
Whether you’re hosting a WordPress site, e-commerce platform, or custom web application, I ensure your cloud infrastructure is secure, scalable, and cost-efficient for your business needs.
This is the same infrastructure discipline behind high-traffic platforms I have delivered, applied at the right scale for your project, with backups, monitoring and sensible cost control.
My event and product photography services focus on delivering high-quality, professional images that capture the essence of your brand or product.
Whether you need photography for a corporate event, product launch, or promotional materials, I ensure that your visuals stand out among competitors, helping Sheffield businesses make a lasting impression.
Every shot is edited, correctly sized and delivered web-ready in modern WebP, so your images look sharp without slowing your pages down.
I provide SEO-driven content creation and management services to keep your website fresh, engaging, and optimised for search engines.
I help Sheffield businesses stay relevant online with regularly updated, well-structured content that drives organic traffic and boosts search engine rankings.
I plan content around the questions your customers actually search for, then structure it with proper headings and schema so it ranks and earns AI-overview citations.
I offer tailored SEO services to help businesses in Sheffield and beyond improve their search engine rankings, increase organic traffic, and drive more conversions.
From on-page optimisation to technical SEO and backlink strategies, I ensure your website gets the visibility it deserves on search engines like Google.
Because I also build the sites, my SEO is grounded in fast, crawlable, well-structured pages, not guesswork, with clear reporting through Search Console so you can track progress.
Explore all services in detail ›
Looking for a reliable, experienced web developer in Sheffield? I specialise in web design, full-stack development, digital marketing, and SEO strategies for businesses of all sizes. If you’re ready to take your website to the next level with modern, user-focused design and powerful digital solutions, I can help.
Whether you need custom WordPress development, brand design, or a complete digital strategy, I offer tailored services to meet your unique needs. Based in Sheffield, I work with local businesses across South Yorkshire and beyond.
Interested in hiring me? shane@acemedia.ninja
A selection of the websites, web apps and brands I’ve designed and built for clients in Sheffield, across the UK and beyond, spanning bespoke WordPress development, WooCommerce eCommerce, UX design, branding and SEO. Filter by type or sort the list below.
Beyond the websites, work from a Sheffield artist and designer: a portfolio of branding, logo design, illustration, 3D and motion graphics for brands, creators and Twitch streamers. See more on Dribbble and Behance.
Album Cover Design
MotionAlex Winslow s Video Intro
Arctic Wolf
Battle Stats Logo Concept
BB Genetics
Bee Electrical
Bitbot
Bounce
C
Cali Frutas Melon
Cali Frutas Shatter
MotionCaptiVisuals Brand Animation
Crypto Profit Bot Logo
Currency of Consciousness
Dam Dribbble
Dashing Dot
Delightz
DO U
Eco Heatpump
ECU Wizard
Empower
Esports Gaming Mascot Design
Fan Overboard
Flavour Chief V2
Football Typer
Horns Corner
Ice Cream Party
Iced T H C
Indy Runners
Insta Hit Makers
Instruct Bot
Jade Knox Profile Illustration
Jibz TV
KatieZen Profile Illustration
KIDE Crystal
Mox of War
Mr Armbars
Mr Waffles
Muti Musafiri Full Colour Profile Illustration
Muti Musafiri Profile Illustration
My ESports Logo
My Personal Branding Part III SHANE
My Skull
Outlaw
Pantha T Shirt Design
MotionPersonal Brand Visualisation
PokeRench Brand Illustration Design
Privateering Pictures
MotionPulsing Tom Cottam Logo
Quidagoal Brand Design
ReaPer XCS
Rip Rev 08
S
MotionSam Petz s Animated Logo Design
Scrapes Rolled Ice Cream
MotionScrolling Ocean Sunrise
Sheffworld Charity Cup
Sithya
Steel Fingaz
Stock Boys Sheffield
Sublime House Tech Rave
TalkFuse 2019
The Bass Box Valentines Rave
The Mzee Chapter 2
The Somatyk Sword
TheMZee British Setter Illustration
MotionTwitch Game Over Animation
MotionVector SVG Brain Animation
VideoSpace Jewel Loop 1
Space Jewel Loop 1
Space Jewel Loop 1
Space Jewel Loop 1
3DNinos Corner 3d Logo Design
Ninos Corner 3d Logo Design
VideoFlash Bowksi Webcam and Stream Overlay Elements
Flash Bowksi Webcam and Stream Overlay Elements
Flash Bowksi Webcam and Stream Overlay Elements
VideoThe Drink
The Drink
The Drink
VideoNycgamer57 Twitch Alert Animations
House in the Trees
VideoLooper
The Fundala
VideoGreen Space Charity Cartoon
VideoAnderson Harris Mortage Info Video
VideoThe Minutemen Militia 3d Battlefield Platoon Emblem
The Minutemen Militia 3d Battlefield Platoon Emblem
The Minutemen Militia 3d Battlefield Platoon EmblemPhotography by Shane Rounce, landscapes, architecture and street scenes from Sheffield, the Peak District and beyond, plus black-and-white, event & product shoots. Browse on Unsplash or Behance.
Black White Photography
Black White Photography
Black White Photography
Team building at RGB Parkour Tour back in 2014.
This is now available for purchase on print and a variety of other merch over in my RedBubble store. If you like the image, please consider making a purchase to help support me! :)
https://www.redbubble.com/shop/ap/80237386?ref=studio-promote
Pylon
closeup photo of ox near grass
Copenhagen, Denmark
Theo Warden
Amsterdam.
Taken in Dinnington Nature Reserve.
Copenhagen Street Food Market, Denmark.
Toby’s Feet
Copenhagen Street Food Market, Copenhagen
Surprise View, Owler Tor
Alex Winslow stretching off before jumping around for some photos. Atop the old mining pit in Dinnington.
Sheffield General Cemetery
Two dudes enjoying a Coffee on the streets of Amsterdam.
Amsterdam Artis Zoo.
An old red bulb hanging amongst the rafters at Copenhagen Street Food Market.
Where the Tory’s sit and ruin things for nice people.
Seen freely growing, as nature intended, in a random garden within Freetown Christiana, Copenhagen.
Misty Suburban Neighborhood
Cannon Brewery, Sheffield
Street Food Market, Copenhagen
Seen growing in someone’s garden, in Christiania, Copenhagen.
Copenhagen Street Food Market, Denmark
Shot at Sheffield Tramlines Festival, on Devonshire Green, Sheffield. 2012
An abandoned Sheffield warehouse.
Denmark
Ecclesall Night Lights
Sheffield General Cemetery
Bike by Yellow Wall
Sheffield, United KingdomBeyond client work, I build and contribute to open source, free WordPress plugins and Gutenberg blocks, developer tooling, and hardware/hacking gadgets. Here’s a selection of the public repositories I actively maintain on GitHub.
Ace Media is the studio name of Shane Rounce, a freelance web designer and full-stack developer based in Sheffield, offering web design, WordPress development, branding, UX and SEO.
Ace Media is a Sheffield-based freelance studio, working with clients across South Yorkshire, the wider UK and beyond.
Yes. WordPress is my speciality, from bespoke block themes and custom Gutenberg plugins to WooCommerce stores and high-traffic, performance-tuned builds.
Yes. As a full-stack ecommerce developer I build online shops in WooCommerce and bespoke platforms, from product catalogues and secure checkout to payment gateways, subscriptions and stock management for Sheffield and UK businesses.
Yes. I set up and manage AWS cloud infrastructure and hosting, including scalable servers, deployments, caching, backups, security and performance tuning for high-traffic websites and web applications.
Web design and full-stack development, bespoke WordPress builds, WooCommerce eCommerce, branding and logo design, UX and interaction design, SEO, AWS hosting and cloud management, plus photography and motion graphics.
Every project is scoped individually depending on features and complexity. Send a brief to shane@acemedia.ninja and I will provide a tailored quote.
Yes. I provide technical and on-page SEO, Core Web Vitals and performance optimisation, structured data and content strategy to help Sheffield businesses rank.
Email shane@acemedia.ninja or reach out on social media with an outline of your project and I will get back to you to discuss the next steps.
Got a project in mind, a new website, a rebuild, branding or SEO for your Sheffield or UK business? I’d love to hear about it. Drop me a line at shane@acemedia.ninja, or find me on socials.